Journalists are the celebrities of the PR world. Wherever journalists go, there are sure to be some PR pros nearby. The more high-profile the journalist, the bigger the PR crowd – whether it’s a panel […]
Are press releases an effective marketing tactic? Whether you use press release newswires or social media release services, the real question is are press releases effective at generating publicity or driving website traffic? HubSpot, an Internet marketing software company, recently did research on the effectiveness of press release and social media release services.
Today is Memorial Day. For many of us, Memorial Day marks the beginning of summer. Officially, Memorial Day was formerly known as Decoration Day, Memorial Day commemorates U.S. men and women who died during active […]
I stumbled across an interesting blog the other day called Stuff Journalists Like. The blog, as you might suspect, is devoted to stuff journalists like. The blog’s editors are journalists with a good sense of […]
As we scour the Web in search of the latest news of interest to journalists and communications pros, we regularly come across great resources of information about media trends and developments. These 30 organizations always have great content on the latest happenings in journalism today.
Have you ever wondered about The Evolution of The Summary News Lead, or when the first stock average was published in a newspaper? Maybe you want to read about famous journalists (did you know Ernest […]
There are a lot of press release distribution services out there. When I ran my agency, I used several different services based on the varied preferences of our clients. Not to avoid picking a favorite, […]