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While there is no shortage of “Best PR Blogs” posts out there, I’ve put together a list of my favorites based on what I’m reading these days. Along the way, I found a few I need to spend more time with (and shared them). As a bonus, I also included some non-PR blogs I think [...]
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If you ever sat through Journalism 101, you know all about the Five Ws and one H. For the rest of you, you may find this concept helpful when preparing interview questions or writing factual news stories. This concept may help you write better news releases too, considering they should contain news. What are the [...]
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I have at least four copies of The Elements of Style. Originally published in 1918 by William Strunk, Jr., this book has truly stood the test of time. It’s been a great writing resource for me over the years, even though there are still dozens of its rules that I break with each blog post. [...]
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I wrote about Facebook for Public Relations back in January and provided a few suggestions for how public relations professionals can use Facebook as part of the PR tool set. Facebook must have really enjoyed the post, because now they have launched a new Facebook for PR Page dedicated to “Best practices and conversations around [...]
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I wrote “Do You Need an Internship to Get a Job?” back in May and hid a subtle offer in the last paragraph: if you need work experience, I’m happy to have you as a guest blogger over the summer. This low exertion internship seemed like the perfect option for students without internships lined up [...]
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75 percent of journalists find well-targeted news releases with high-quality content useful, according to a new survey of 750 journalists conducted by Oriella PR Network, an alliance of 15 PR agencies around the world. Surveys like this drive me crazy. Out of all the press releases journalists receive, they find the well-written, relevant ones most [...]
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What is the best day to send a press release? That is one of the most popular questions people ask PR pros – especially from the people that think PR is just writing and sending releases. You can ask 100 PR professionals this question and get 100 different answers. At least one-third, and typically this [...]
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Are you communicating in real-time? This question has been on my mind a lot since I heard David Meerman Scott present at the 2010 Vocus User’s Conference. David presented different scenarios where individuals had a choice to make – do something now, do something later, or do nothing. He encouraged us to ask ourselves the [...]
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Vocus kicked off its 2010 User’s Conference with a huge announcement of interest to PR professionals and journalists alike: Vocus has acquired Help A Reporter Out (HARO). HARO has built an impressive base of users over the past two years, becoming one of the most popular PR services. HARO’s success is largely due to its [...]
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You’d better pay attention to what’s being said about you online, because the conversation is happening whether or not you decide to show up. Sound familiar? Its the golden rule of social media. It’s a sound bite you’ll hear it from speaker after speaker at any social media event you go to, and it’s true. [...]
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