pr tips and tricks
Networking Online and Offline
Networking is a topic near and dear to my heart. Every single opportunity I’ve had in my lifetime to date has been born out of a relationship initiated by me or someone else. You can […]
pr tips and tricks
pr tips and tricks
10 Great iPad Apps for Journalists
When the iPad launched in April 2010, PR pros, journalists and marketers were buzzing about how the new device would benefit their job. Fast forward to today, just a year and a half later, and […]
pr tips and tricks
Read, Think, Share
You’ll be the same in five years as you are today, except for the people you meet and the books you read. It’s a great quote from motivational speaker Charlie ‘Tremendous’ Jones. There’s a lot […]
pr tips and tricks
8 Google Tools for Brainstorming
It’s not easy to come up with fresh ideas all the time. Beyond the books you read and the people you meet, you need other ways to brainstorm new ideas (and keep track of them) […]
pr tips and tricks
Press Release or Press Delete?
The next time you write a press release, give the reporter a reason NOT to delete your release, otherwise you might as well write “For Immediate Delete” in the subject line. I had originally planned […]
pr tips and tricks
Best Gifts for the Journalists On Your List
It’s crunch time. Christmas is less than two weeks away, and if you’re anything like me, you’re just now realizing how much is left to buy. It’s even worse when there’s someone on your list […]
pr tips and tricks
Use News Releases for More Than PR
I’ve been down on news releases before on this blog, but only because I think there are better options for securing publicity. That doesn’t mean you should ditch news releases all together. There are other […]
pr tips and tricks
Outlines Help You Write Better, Faster
Would you build a house without blueprints? No, probably not. That would be a recipe for disaster. The same could be said for writing without an outline. An outline gives your writing structure and helps […]
pr tips and tricks
Top 5 Newspaper and Magazine iPad Apps
The iPad was supposed to be the demise of the print industry. Magazines and newspapers aren’t going down without a fight. Like technology, the good ones learned to adapt. The better ones learned to anticipate […]
pr tips and tricks
Do You Need An Internship to Get a Job in PR?
It’s the end of another school year for a lot of PR students. Most of you probably have internships lined up. The rest of you must be more interested in lounging by the pool this […]