The Best PR Blogs Out There

While there is no shortage of “Best PR Blogs” posts out there, I’ve put together a list of my favorites based on what I’m reading these days. Along the way, I found a few I need to spend more time with (and shared them). As a bonus, I also included some non-PR blogs I think PR people should read. I look forward to hearing your thoughts.

My Favorite PR Blogs

These are my ‘must have’, can’t live without PR blogs (in alphabetical order)…

  • A Shel of My Former Self – you’ll find Shel Holtz’s blog ‘at the intersection of communication and technology’. Shel knows his stuff, enough said.
  • Brian Solis – Brian offers so much more than “PR” knowledge these days, it’s almost unfair to put him on this list. That said, he’s one of the leading innovators in our industry and is somebody you should pay attention to when he posts (he’s also a pretty nice guy). If you want to know what people will be talking about next year, just read Brian’s blog today.
  • Dave Fleet – PR professional who explores the intersection of communications, marketing and social media. Always great, insightful content on his blog. Surprisingly, Dave is one of the few people on this list I have met. What’s up with that?
  • PRDaily – PRDaily does a great job at sifting through all the top PR news of the day and packaging it in one, nice and tidy digest. PRDaily has climbed to the top of the charts for me in 2010. They do a great job at pulling stories related to PR and social media as well.
  • PRNewser – this is MediaBistro’s best blog. If you want to keep tabs on what’s shakin’ in the PR world, you’ll learn about it first PRNewser (co-editors @jasonchupick and @joeciarallo are great at what they do).
  • – while I love Sarah’s blog, I find Commentz even more valuable (it’s awesome) – subscribe today, you won’t regret it. Then again, if you don’t know who Sarah Evans is yet, you’ve got some catching up to do (see also #journchat and MediaOnTwitter).
  • PR-Squared – Shift Communications’ blog about social media marketing and public relations (they were blogging about social media before it was cool).

Don’t miss my non-PR blogs PR pros should be reading list on the next page.

Other PR Blogs Worth a Look

They might not be in my reader, but I check these blogs out regularly enough that they should be (presented in no particular order)…

  • WiredPRworks – Barbara Rozgonyi’s PR blog always has fresh and interesting content.
  • Ogilvy PR 360 Digital Influence Blog – I don’t read it everyday, but regularly find great posts on Ogilvy PR’s 360 Digital Influence blog – there are some smart cookies over there.
  • prTini – I’ve found myself on prTini so often that I should probably move it up further on the list – check it out for yourself, you won’t be disappointed (anything that combines PR and martini should be a safe bet).
  • The Bad Pitch Blog – a good reminder for how NOT to do your job. I just wish Richard would write another book as good as “Full Frontal PR” – at the time, that was cutting-edge – I digress.
  • The Flack – Peter Himler does a great job with his blog. I usually enjoy his posts. He’s one of those seasoned pros that really gets where things are headed (and is actually doing something with the knowledge). I would have told him so if he didn’t disappear so fast from the KloutUp in NYC last week).
  • Communications Conversations – Arik Hanson’s blog is fantastic. You know that neighbor with the manicured lawn? Arik’s blog is like that – well manicured and the envy of the neighborhood.
  • Peter Shankman – it’s hard not to be impressed with the impact Peter has had on the industry over the past couple of years. I respect him as an entrepreneur and am amazed by the stamina he appears to have. His blog will help you stay current in the industry (and it will probably motivate you to get off your ass and do more).
  • Deirdre Breakenridge – great insight on PR 2.0 strategies (personally I think her stuff is more like PR 3.1).
  • National Public Relations Examiner – I have to put this one on the list because Valerie Simon works pretty darn hard to provide good content – and she’s one of those pay-it-forward PR pros making the industry better each day.

Non-PR Blogs PR Pros Should Read

So much of PR is NOT PR these days. It’s important to have a solid base of knowledge across social media, search and other marketing disciplines. Here’s a couple of blogs I check often (yes, they’re in my reader)…

  • Dan Zarrella – Dan Zarrella calls himself a social media scientist. Once you start reading the content that comes out of his labs, you’ll see why – he deserves the title. Want to know the best day to send a tweet? How about the best words to use in your Facebook status update? This is the future of PR – learn it now.
  • TopRank Online Marketing Blog – more a search engine mastery blog than a PR blog, Lee Odden’s TopRank Online Marketing Blog provides some of the best, practical advice out there for digital PR pros.
  • WebInkNow – David Meerman Scott’s blog is a great place to keep up with the latest trends in marketing and public relations. His latest book deals with real-time communications, something I’m pretty excited about (in case you can’t tell).
  • HubSpot – the HubSpot crew is really, really smart. If you’re not familiar with the concept of inbound marketing yet, you should check out this blog. These guys give so much knowledge away that others would charge six figures for. Why not get it for free?

PR Blogs I Need to Explore Further

So many PR blogs, so little time. I hear good things about these blogs and plan to check them out on a more regular basis (presented in no particular order). So I’m not endorsing them, but rather inviting you to discover them with me. If you’re already familiar with them, please share your thoughts in the comments.

  • Young PR – Paull Young’s PR blog from the land down under.
  • KoiFish – my newest PR blog discovery, despite it’s self-proclamation of being the world’s second best PR blog.
  • Tom Murphy – Murphy’s Law – blogging about PR and other things since 2002.
  • PRPerspective – PR news as it happens – PRPerspective aggregates PR news from multiple sources (I’m looking forward to checking this one out further).
  • PR Fuel – eReleases blog provides a lot of great how-tos and practical advice for PR pros.
  • Spin Sucks – the ‘fight against destructive spin’ – this one sounds right up my alley.
  • Metrica – brand promise: “get the buzz on social media and PR measurement and analysis” – sounds pretty relevant from where I’m sitting.

Okay, that’s my tour of blogs for the summer of 2010. I’m sure I’m forgetting a few that I love – so please remind me and I’ll amend the post.

In case you don’t like my list of the Best PR Blogs Out There, maybe one of these lists is more up your alley (I know, this makes my post sound real original, doesn’t it?):

About Jeremy Porter 214 Articles
Jeremy Porter has been passionate about the intersection of public relations and journalism since studying both Public Relations and Journalism at Utica College of Syracuse University in the late 90s. Porter launched Journalistics in 2009 to share his ideas and insights around both professions and how trends and developments in modern day marketing, communications, and technology impact those working in these fields. Porter also values the traditions and history of both professions and regularly shares his perspective in these areas - and related topics geared toward the next generation of journalism and public relations professionals.


  1. Jeremy,

    Thrilled to be included in this list and truly appreciate the kind words. I love how you have described these blogs… you are spot on, especially with Peter Himler’s The Flack, Arik Hanson’s Communications Conversations and Deirdre Breakenridge’s PR 2.0 Strategies. I think you’ll surely find some gems in your list of blog to explore further… Spin Sucks is one of my favorites. I’ll also have to give a shameless shout out to my other blogging home- … my colleagues always amaze me with their thoughtful and clever posts!

    Thanks for the list… and for (in my humble opinion) creating one of the best PR blogs out there!


  2. Hi, Jeremy. Thanks so much for including Spin Sucks on your list (and thanks, Valerie, for your nod, as well!). You’ve put together a great list here, and we are absolutely thrilled to be named among all these great outlets that we respect tremendously for creating the best PR content out there.

    I think you’re also spot on about the title for the category you included us in: “PR Blogs I Need to Explore Further.” I’m obviously biased, but I have a sneaking suspicion that once you do explore Spin Sucks further, you’ll like what you see.

    We’ve really upped our game in the last few months, and we’re very happy that noteworthy bloggers like you are taking notice. With that said, I’d like to extend you a personal invitation to come on over and check us out and let us know what you think!

    In the meantime, keep up the good work and thanks again for including us!

    Daniel Hindin
    Community Manager
    Spin Sucks

  3. Wow – Jeremy – what a list! Thanks so much for including Wired PR Works. Would love to feature you and any PR bloggers out there as guest authors. Thanks for all the great work you do! Barbara @wiredprworks

  4. This is an AMAZING list, Jeremy. You should know I’m equally as big of fan of yours. Interestingly enough, I just used one of your posts in #Commentz yesterday. While I try to blog regularly at, I’ve really treated #Commentz as my daily blog and research exercise. Thank you for including both. Of course, love the others on this list as well. – Sarah

  5. Hey, Jeremy,

    Thanks so much for including in this post! Being mentioned among this group is a big honor. Plus, I’ve discovered some new sites that I’d never heard of — which is perfect timing, because I need some fresh perspectives in my Reader. 🙂

    If I were to put a list like this together, I’d include this blog, as well. You know I always appreciate your “I-refuse-to-drink-the-Kool-Aid” perspective that you offer here and on Twitter.


  6. Thanks for the shout, Jeremy. Means a lot coming from you–really. You mentioned wanting to check out Spin Sucks more–I would definitely encourage you to do that. Gini & Co. have something great going on there. Also, glad to see you listing the TopRank blog, too (also a MN-based firm). I’m a huge fan of Lee and his team and think they’re an incredibly smart bunch that churns out amazing content day after day.


  7. This is a great list of blogs with great content.

    Paul Young is from my university and is a pretty awesome guy. Haven’t had much of a chance to pick his brain though. He seems to be doing a lot of work for Charity water at the moment so his blog is less social media content focused, but there is still some good stuff in there. Worth checking out.

  8. Man, sounds like I’ve really been missing out with Spin Sucks and prTini. Arik, Heather, Valerie, Daniel, Barbara and Sarah – you guys/gals all rock.

    And yes Valerie, I should have mentioned Fresh Ideas – your team does a great job. I forget it’s a vendor blog. It’s a great resource for all PR pros. Now let me go add a few blogs to my reader.

    P.S. – Sarah… I missed being included in #commentz. That’s awesome, thanks!

  9. Jeremy, Late to the comment party but agree you’ve been missing out on Spin Sucks, a few of these others. While it may not be strictly PR, I also enjoy @markwschaefer and his Grow, thoughts on marketing, social media and yes PR.

    Lists like these are great, always helpful to find new blogs. I’ve added PRPerspective, WiredPR and a few others to my reader and Twitter feeds. Thanks!

    • First you change your name on Twitter, now you add an “M” in your name when commenting? I’m confused.

      Nice to have you on the blog finally (you know I’ve written about HARO several times over the past year, right?). Better late than never.

      You’re welcome.

  10. What was I thinking tooting our own horn at Spin Sucks and not adding to the conversation by sharing other favorites?! How do I live with myself? 🙂

    Others not on this list that should DEFINITELY be given a close look are Danny Brown, Jay Baer’s Convince and Convert, Mark Schaefer’s {grow} and Joe Pulizzi’s Junta42. Some of these are more PR and others more marketing, but with the lines blurring more every day, you’re missing out if you’re not reading them.

    Thanks again for the great list and conversation, Jeremy! And thanks to everyone else for their valuable suggestions.

    • I swear I had Danny and Jay on this list. I’m my own worst editor sometime. I’m more ashamed of myself than you are of yourself. I might have to edit this list shortly.

  11. Hey Jeremy, nice list. I’m a big fan of Brian Solis and PR Sarah Evans. I also enjoy reading a local PR blog by Beaupre & Co. PR out of Portsmouth NH. Their PR blog is called Checkmate. The CEO (Andy Beaupre) is one of the primary bloggers. If you have a second, you should check it out.

    I also like too. They have lots of PR articles worth reading.

  12. Hi Jeremy,

    Just wanted to thank you for including Metrica’s blog ‘Measurement Matters’ on your list. We’re flattered to be included in such great company.

    Measurement Matters is written by different members of the Metrica team ranging from the most senior consultants to our newest trainees. I’m really proud of the great efforts that they put into making our blog relevant and interesting to such a dynamic and fast moving industry.

    Feedback like yours really helps and is very much appreciated.

    Thank you.


    Richard Bagnall
    Managing Director, Metrica

  13. Hi Jeremy
    Thank you so much for posting such an interesting list of Top B loggers. No doubt about it that your selection is really good. I am very happy to see my favorite bloggers Like , Sara Evans, Bistros and Shell Holtz in the top of your list.

  14. PRTini and Spin Sucks are both great reads, and the women behind them — Heather Whaling and Gini Dietrich respectively — are two of the most forward-thinking voices in the PR community. I’ve really enjoyed getting to know them both.

  15. I agree, I wanted to see @Worob’s blog up there! Maybe mine will make the list next time too! But I recommend also, reading Lauren K. Gray’s blog which focuses on students as well.

  16. Thanks for this list on some of the best PR blogs currently online. I think many would probably agree that you’ve highlighted some of the best here. Good post.

  17. is a brand new blog, but is showing it will be a good and strong one. It focuses on the middle-east (which is where most of the big important news comes from) and explains situations in a easy to read way, its very good. It also leaves the posts open to debate, it dosent push for one side or the other.
    Another thing I like about it is the coffee breaks, every once in a while they post some very interesting and just fun to read comments or news about something. Also the author has done qite a bit of travelling and is beginning to post his ideas and travel tips.
    The site is very good and just plain fun to read.. check it out

  18. This is an awesome reference to some of the best blogs out there. I’m currently writing my own PR blog and this will definitely help me collaborate for future posts. What do you think constitutes as a successful blog?

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